Facebook’s Meta Brand Collabs Manager is a tool designed to help content creators and brands better manage their Intellectual Property. Creator Studio is Facebook’s central hub for creators and publishers. It’s where you can publish and manage your content, track your performance, and monetize your videos. The Portfolio feature in Creator Studio lets you organize your video content by topics, so you can easily find and share the right video for each opportunity.
Brand Collabs Manager is an extension of Creator Studio that helps brands connect with creators to license their Intellectual Property. Brands can use Rights Manager to protect their Intellectual Property and prevent unauthorized use of their copyrighted material.
To use Brand Collabs Manager, brands need to first create a portfolio of Intellectual Property. Brands can then use the Rights Manager to search for creators who have used their Intellectual Property without permission.
Once a creator has been found, brands can contact the creator directly through the Brand Collabs Manager tool. Creator Studio will also provide brands with information on the creator’s reach and engagement. This way, brands can determine if the creator is a good fit for their Intellectual Property.
Here are 7 instructions on how to use Brand Collabs Manager:
1. Go to Creator Studio > Portfolio in your left navigation.
2. Click +Create Portfolio in the top right corner of your screen.
3. Give your portfolio a name and click Next.
4. Select the asset type you’d like to add and click Next.
5. Upload your Intellectual Property or enter a URL to where it’s located online.
6. Click Publish to make your portfolio live.
7. Once your portfolio is published, you can start using the Rights Manager tool to search for creators who have used your Intellectual Property without permission.
If you find a creator who has used your Intellectual Property without permission, you can contact the creator directly through the Brand Collabs Manager tool. Creator Studio will also provide you with information on the creator’s reach and engagement. This way, you can determine if the creator is a good fit for your Intellectual Property.
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